Sound of Performance was the the event name of the Lexus RC & RC/F launching event in Doha – Qatar. 

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The complete dynamic look & feel and the designs and of the event were inspired from the dynamism of the hero of the event; the RC/F car.

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Credits:

Art Director: Fady Youssef / Mohamed Eissa
Creative Director: Wissem Abdelnebi
Agency: Drive Dentsu, Dubai, UAE

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